A leading challenge in mastering Business Administration is to address and resolve various innate and often incongruent existential cultures within enterprise.
A diversity of cultures within enterprise is both “its strength” and is also more often than not the root of “gratuitous usury”; and the latter leading to erosion of business brand potential and market value for its shareholders, stakeholders and brand consumers alike.
Commonly, incongruent conflicting and incoherent existential cultures manifests itself between; Equity Holders with Employees and Marketeers with Producers, thus severely limiting the productivity, efficiency, performance and financial returns of enterprise.
Re-coding an IOT-Enterprise for a shared existential reality, is to secure a common behavioural ethos of “All for One and One for All” in effort and working as a coherent collective to achieve a “win-win-win” Trifecta outcome; as manifest of shared philanthropic immanent values governing the individual’s personal existential aspirations, while nurturing individuals harness the unlimited potential and performance capabilities of a coherent creative and altruist enterprise.